Category Archives: Video

How to boost your social media engagement with video

For brands with an online presence, strong social media engagement is a sign that you’re making an impact. However, it’s not just about looking popular: it’s about making meaningful connections with current and future audiences, which will serve to boost your brand message both on and offline. Of course you also want to rack up […]

5 Reasons Why You Need a Brand Video

According to an online video viewer survey across selected countries in August 2020, 27.2 percent of online viewers watched more than 10 hours of online video on a weekly basis. While many social media influencers are already creating and submitting amazing video content of their own, many brands aren’t leveraging this effective marketing tool. You’ve […]

Master your digital content creation in a month

Asset library blog

Listen to the podcast version Whether you are creating digital content for a blog, YouTube, social media or any other channel you own, you need to take into account four important considerations: Relevance – Delivering content by device, location and user preferences to create effective personalized experiences Consistency – Providing every customer on every channel […]

Why is great product photography and video vital to selling products online?

product photography and video blog picture

We all buy stuff online whether it’s clothing, books, food, subscriptions, cars & houses! When you purchase items online whether that’s confectionary goods, clothes, drinks, watches and technology you are heavily reliant on the product pictures and videos to help you understand the products functionality, design, taste & texture. You also examine and rely on […]

The Power of Post-Production

With more money than ever being spent on producing video content how can businesses repurpose that content to create new stories and save resources? Post-Production (Editing) Powers Let’s say you spend $10,000 on a video campaign using a top video production agency and one 2:00 minute video is produced. You then use that video in […]

The Perfect Pitch Video

Picture of a camera, fundraising platforms like kick starter and rocket hub with a bag of cash explaining that with the right video and crowdfunding platform you can achieve money.

Crowdfunding Industry… Years ago, before crowdfunding platforms were on the scene individuals or organizations would turn to banks and traditional investors to raise capital to start or grow their businesses. In the UK to date there are around 600 crowdfunding platforms allowing you as a business, brand, charity and entrepreneur to share your business ideas […]

The best ways to create impactful video content for social media

Plan = Idea + Concept + Goals + Target Audience + CTA = Results It’s a well-known fact that video has now become the front driver for brands content strategies with brands spending over half of their marketing budgets on creating video. “Globally, video ad spending has risen 19 percent to $32 billion in 2018 […]

What Make’s a Great Showreel?

a picture of a circle with 1 in the middle, it is representing a countdown to a film

6 STEPS TO CREATE A GREAT SHOWREEL VIDEO LIVE Whether you are a speaker, actor, marketing agency or production house you need a good showreel to help you attract new business and highlight what kind of work you are producing. This blog will help you narrow down all the key areas needed to create a […]

SEO and Video, does video really help you rank better in Google?

a picture of a video camera and within the live view part of the camera.

SEO + VIDEO = BETTER RANKING In our last blog we spoke about why video is so important for a brand, how it engages with an audience and we gave steps in ways to craft your social media video content to get the best results and impressions. This blog will dive into the depths of […]

How important is it to use video for social media marketing?

A close up shot of Social Media icons on a phone

In short, it’s very important – but I guess you want to know why, right? When asked what kind of content do you want to see from a brand or business you support? 54% of respondents said videos according to HubSpot. That’s more then half of your customer base! And it makes sense if you […]